{"id":115815,"date":"2025-05-22T15:36:21","date_gmt":"2025-05-22T15:36:21","guid":{"rendered":"https:\/\/kamucalisani.net\/?p=115815"},"modified":"2025-05-22T15:36:21","modified_gmt":"2025-05-22T15:36:21","slug":"abd-tekeli-kirmak-icin-googlei-chromeu-satmaya-zorlayacak","status":"publish","type":"post","link":"https:\/\/kamucalisani.net\/index.php\/2025\/05\/22\/abd-tekeli-kirmak-icin-googlei-chromeu-satmaya-zorlayacak\/","title":{"rendered":"ABD, tekeli k\u0131rmak i\u00e7in Google&#8217;\u0131 Chrome&#8217;u satmaya zorlayacak"},"content":{"rendered":"<p><figure> <span> <img decoding=\"async\" src=\"https:\/\/kamucalisani.net\/wp-content\/uploads\/2025\/05\/abd-tekeli-kirmak-icin-googlei-chromeu-satmaya-zorlayacak-0-pLvyYNRl.jpg\"\/> <\/span> <strong>ABD Adalet Bakanl\u0131\u011f\u0131<\/strong>, teknoloji devi <strong>Google<\/strong>&#8216;a y\u00f6nelik tarihi bir antitr\u00f6st davas\u0131nda, \u015firketin pop\u00fcler web taray\u0131c\u0131s\u0131 <strong>Chrome\u2019u satmaya<\/strong> zorlanmas\u0131n\u0131 talep etmeye haz\u0131rlan\u0131yor. Bu ad\u0131m, hem \u00e7evrimi\u00e7i arama pazar\u0131n\u0131 hem de h\u0131zla b\u00fcy\u00fcyen yapay zeka sekt\u00f6r\u00fcn\u00fc yeniden \u015fekillendirebilecek potansiyele sahip. <\/figure>\n<p><b>Tarihi bir an<\/b><\/p>\n<p>Google&#8217;\u0131n ana \u015firketi Alphabet\u2019e y\u00f6nelik dava, ABD Ba\u015fkan\u0131 Donald Trump d\u00f6neminde ba\u015flam\u0131\u015f ve Ba\u015fkan Joe Biden y\u00f6netiminde devam etmi\u015fti. Adalet Bakanl\u0131\u011f\u0131\u2019n\u0131n talepleri aras\u0131nda, Google\u2019\u0131n<strong> arama motoru<\/strong> ve <strong>yapay zeka<\/strong> projelerine ili\u015fkin <strong>veri lisanslama <\/strong>gereklilikleri de bulunuyor. Federal yarg\u0131\u00e7 Amit Mehta\u2019n\u0131n bu \u00f6nerileri kabul etmesi durumunda, teknoloji sekt\u00f6r\u00fcnde b\u00fcy\u00fck bir d\u00f6n\u00fc\u015f\u00fcm ya\u015fanabilir. Mehta, ge\u00e7ti\u011fimiz aylarda <strong>Google\u2019\u0131n bir tekel oldu\u011funa karar vermi\u015fti.<\/strong><\/p>\n<p>ABD, bundan yakla\u015f\u0131k 20 y\u0131l \u00f6nce Microsoft\u2019u da benzer \u015fekilde par\u00e7alamaya \u00e7al\u0131\u015fm\u0131\u015f ancak bu, ba\u015far\u0131s\u0131z bir giri\u015fim olarak sonu\u00e7lanm\u0131\u015ft\u0131. Google davas\u0131 ise o d\u00f6nemden bu yana bir teknoloji \u015firketini dizginlemeye y\u00f6nelik en agresif \u00e7abaya i\u015faret ediyor.<\/p>\n<figure> <span> <img decoding=\"async\" src=\"https:\/\/kamucalisani.net\/wp-content\/uploads\/2025\/05\/abd-tekeli-kirmak-icin-googlei-chromeu-satmaya-zorlayacak-1-vUCqwuBK.jpg\"\/> <\/span> D\u00fcnyan\u0131n en pop\u00fcler web taray\u0131c\u0131s\u0131na sahip olmak Google&#8217;\u0131n reklam i\u015fi i\u00e7in kilit \u00f6neme sahip. \u015eirket, oturum a\u00e7m\u0131\u015f kullan\u0131c\u0131lar\u0131n faaliyetlerini g\u00f6rebiliyor ve bu verileri, gelirinin b\u00fcy\u00fck bir k\u0131sm\u0131n\u0131 olu\u015fturan reklamlar\u0131 daha etkili bir \u015fekilde hedeflemek i\u00e7in kullanabiliyor. Google ayn\u0131 zamanda Chrome\u2019u yapay zeka \u00fcr\u00fcn\u00fc Gemini&#8217;ye y\u00f6nlendirmek i\u00e7in de kullan\u0131yor. StatCounter\u2019a g\u00f6re <strong>Chrome, taray\u0131c\u0131 pazar\u0131n\u0131n y\u00fczde 66\u2019s\u0131na hakim <\/strong>durumda. <\/figure>\n<p><b>Chrome\u2019un sat\u0131lmas\u0131 isteniyor<\/b><\/p>\n<p>Google\u2019\u0131n d\u00fczenleyici ili\u015fkilerden sorumlu ba\u015fkan yard\u0131mc\u0131s\u0131 Lee-Anne Mulholland, Adalet Bakanl\u0131\u011f\u0131&#8217;n\u0131n <strong>\u201cradikal bir g\u00fcndem\u201d<\/strong> pe\u015finde oldu\u011funu savunarak, Chrome&#8217;un sat\u0131lmas\u0131 dahil \u00f6nerilen \u00e7\u00f6z\u00fcmlerin t\u00fcketicilere, geli\u015ftiricilere ve ABD&#8217;nin teknolojik liderli\u011fine zarar verece\u011fini belirtti.<\/p>\n<p>Adalet Bakanl\u0131\u011f\u0131 ise konu hakk\u0131nda yorum yapmaktan ka\u00e7\u0131nd\u0131. Ancak yetkililer \u00e7\u00f6z\u00fcm\u00fcn di\u011fer baz\u0131 y\u00f6nlerinin daha rekabet\u00e7i bir pazar yaratmas\u0131 halinde h\u00fck\u00fcmetin Chrome sat\u0131\u015f\u0131n\u0131n gerekli olup olmad\u0131\u011f\u0131na daha sonraki bir tarihte karar verme se\u00e7ene\u011fine sahip oldu\u011funu da s\u00f6zlerine ekledi.<\/p>\n<p>Adalet Bakanl\u0131\u011f\u0131\u2019n\u0131n \u00f6nerileri aras\u0131nda Google\u2019\u0131n <strong>Android <\/strong>i\u015fletim sistemini <strong>di\u011fer \u00fcr\u00fcnlerinden ay\u0131rmas\u0131 <\/strong>ve web sitelerine, i\u00e7eriklerinin yapay zeka \u00fcr\u00fcnlerinde kullan\u0131lmas\u0131n\u0131 \u00f6nleme imkan\u0131 tan\u0131nmas\u0131 da bulunuyor. Ayr\u0131ca, reklamverenlere daha fazla kontrol sa\u011flanmas\u0131 ve Google\u2019\u0131n reklam yerle\u015fimleri konusunda daha \u015feffaf olmas\u0131 isteniyor.<\/p>\n<p>Adalet Bakanl\u0131\u011f\u0131 avukatlar\u0131 ve eyalet ba\u015fsavc\u0131lar\u0131 Ekim ay\u0131nda yapt\u0131klar\u0131 ilk ba\u015fvuruda t\u00fcm bu se\u00e7eneklerin yan\u0131 s\u0131ra Google&#8217;a kar\u015f\u0131 a\u00e7\u0131lan davan\u0131n merkezinde yer alan m\u00fcnhas\u0131r s\u00f6zle\u015fmelerin yasaklanmas\u0131n\u0131 da talep etmi\u015flerdi. Bu, do\u011frudan Google ve Apple aras\u0131ndaki 20 milyar dolarl\u0131k \u201cvarsay\u0131lan arama motoru\u201d \u00a0anla\u015fmas\u0131na i\u015faret ediyor.<\/p>\n<p><b>Chrome\u2019un sat\u0131\u015f\u0131 ve olas\u0131 al\u0131c\u0131lar<\/b><\/p>\n<figure> <span> <img decoding=\"async\" src=\"https:\/\/kamucalisani.net\/wp-content\/uploads\/2025\/05\/abd-tekeli-kirmak-icin-googlei-chromeu-satmaya-zorlayacak-2-7akbOauW.jpg\"\/> <\/span> Chrome\u2019un sat\u0131\u015f\u0131 ger\u00e7ekle\u015firse, bunu kimin alabilece\u011fi b\u00fcy\u00fck bir soru i\u015fareti. <strong>Amazon <\/strong>gibi g\u00fc\u00e7l\u00fc al\u0131c\u0131lar, kendileri de antitr\u00f6st soru\u015fturmalar\u0131na tabi olduklar\u0131 i\u00e7in bu t\u00fcr bir anla\u015fmaya yana\u015famayabilir. Uzmanlar, <strong>OpenAI <\/strong>gibi bir yapay zeka \u015firketinin Chrome\u2019u almas\u0131n\u0131n, hem da\u011f\u0131t\u0131m hem de reklam alan\u0131nda g\u00fc\u00e7l\u00fc bir sinerji yaratabilece\u011fini belirtiyor. <\/figure>\n<p>Bu s\u00fcre\u00e7, son yirmi y\u0131l\u0131n en b\u00fcy\u00fck teknoloji d\u00fczenleme hamlelerinden biri olarak tarihe ge\u00e7ebilir. Google\u2019\u0131n olas\u0131 itirazlar\u0131 ve dava s\u00fcrecinin karma\u015f\u0131kl\u0131\u011f\u0131 g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, sonucun nas\u0131l \u015fekillenece\u011fi ise merak konusu.<\/p>\n<p>Mehta&#8217;n\u0131n A\u011fustos ay\u0131nda Google&#8217;\u0131n hem \u00e7evrimi\u00e7i arama hem de arama metni reklamlar\u0131 pazarlar\u0131nda antitr\u00f6st yasalar\u0131n\u0131 ihlal etti\u011fi y\u00f6n\u00fcndeki karar\u0131n\u0131 Google, temyize g\u00f6t\u00fcrece\u011fini a\u00e7\u0131klam\u0131\u015ft\u0131. Yarg\u0131\u00e7, Google&#8217;\u0131n yasad\u0131\u015f\u0131 davran\u0131\u015f\u0131n\u0131 d\u00fczeltmek i\u00e7in ne gibi de\u011fi\u015fiklikler yapmas\u0131 gerekti\u011fi konusunda Nisan ay\u0131nda iki haftal\u0131k bir duru\u015fma ayarlad\u0131 ve A\u011fustos 2025&#8217;e kadar nihai bir karar vermeyi planl\u0131yor.<\/p>\n<p>Bu arada ABD Adalet Bakanl\u0131\u011f\u0131\u2019n\u0131n antitr\u00f6st yetkilileri, Google\u2019\u0131n veri lisanslama s\u00fcre\u00e7lerine ili\u015fkin \u00e7\u00f6z\u00fcmler \u00fczerinde de \u00e7al\u0131\u015f\u0131yor. Bunlar aras\u0131nda Google\u2019\u0131n, kullan\u0131c\u0131lar\u0131n arama ve t\u0131klama verilerini di\u011fer \u015firketlere lisanslamas\u0131 ve Google\u2019\u0131n, arama sonu\u00e7lar\u0131n\u0131 \u015fu anda mevcut olan ancak k\u0131s\u0131tlamalar i\u00e7eren lisanslama modelinden \u00e7\u0131kar\u0131p, daha geni\u015f bir \u015fekilde di\u011fer platformlara sunmas\u0131 bulunuyor.<\/p>\n\n<p>Kaynak\u00a0 :\u00a0<span style=\"background-color: rgb(255, 249, 236); color: rgb(55, 58, 60); font-size: 14px;\">https:\/\/www.donanimhaber.com\/abd-tekeli-kirmak-icin-google-i-chrome-u-satmaya-zorlayacak&#8211;184345<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ABD Adalet Bakanl\u0131\u011f\u0131, teknoloji devi Google&#8217;a y\u00f6nelik tarihi bir antitr\u00f6st davas\u0131nda, \u015firketin pop\u00fcler web taray\u0131c\u0131s\u0131 Chrome\u2019u satmaya zorlanmas\u0131n\u0131 talep etmeye haz\u0131rlan\u0131yor. Bu ad\u0131m, hem \u00e7evrimi\u00e7i arama pazar\u0131n\u0131 hem de h\u0131zla b\u00fcy\u00fcyen yapay zeka &#8230;<\/p>\n","protected":false},"author":1,"featured_media":115816,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[6816,402,400,3073,1734],"class_list":["post-115815","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-adalet-bakanligi","tag-arama","tag-google","tag-googlein","tag-reklam"],"_links":{"self":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/115815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/comments?post=115815"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/115815\/revisions"}],"predecessor-version":[{"id":115820,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/115815\/revisions\/115820"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/media\/115816"}],"wp:attachment":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/media?parent=115815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/categories?post=115815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/tags?post=115815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}