{"id":160570,"date":"2025-12-31T09:06:09","date_gmt":"2025-12-31T09:06:09","guid":{"rendered":"https:\/\/kamucalisani.net\/?p=160570"},"modified":"2025-12-31T09:06:09","modified_gmt":"2025-12-31T09:06:09","slug":"dondurulmus-meyve-ve-sebzede-2026da-200-milyon-dolar-ihracat-hedefi","status":"publish","type":"post","link":"https:\/\/kamucalisani.net\/index.php\/2025\/12\/31\/dondurulmus-meyve-ve-sebzede-2026da-200-milyon-dolar-ihracat-hedefi\/","title":{"rendered":"Dondurulmu\u015f meyve ve sebzede, 2026&#8217;da 200 milyon dolar ihracat hedefi"},"content":{"rendered":"<p><p>Bursa Ticaret ve Sanayi Odas\u0131 (BTSO) D\u0131\u015f Ticaret Konsey Ba\u015fkan\u0131 da olan Bayizit, AA muhabirine, dondurulmu\u015f g\u0131da sekt\u00f6r\u00fcn\u00fcn her ge\u00e7en y\u0131l \u00fcretimini ve ihracat\u0131n\u0131 art\u0131ran gen\u00e7 ve \u00e7ok dinamik bir sekt\u00f6r oldu\u011funu s\u00f6yledi.<\/p>\n<p>Tar\u0131ma katma de\u011fer sa\u011flayan bu sekt\u00f6r\u00fcn g\u0131da g\u00fcvenli\u011finin de dinamosu haline geldi\u011fini belirten Bayizit, T\u00fcrkiye&#8217;nin tar\u0131msal altyap\u0131 g\u00fcc\u00fc ile \u00fcretim kapasitesinin, dondurulmu\u015f g\u0131da sekt\u00f6r\u00fcn\u00fcn b\u00fcy\u00fcmesine olanak sa\u011flad\u0131\u011f\u0131n\u0131 ifade etti.<\/p>\n<p>Bayizit, Avrupa pazar\u0131n\u0131n sekt\u00f6r i\u00e7in \u00f6nemine de\u011finerek &#8220;Bug\u00fcn yakla\u015f\u0131k 80-85 aras\u0131nda b\u00fcy\u00fck dondurulmu\u015f g\u0131da fabrikas\u0131yla meyve sebze sekt\u00f6r\u00fcn\u00fcn domine edildi\u011fi ama g\u00fcn ge\u00e7tik\u00e7e de fonksiyonel g\u0131dalar\u0131n, haz\u0131r yiyeceklerin, unlu mamullerin, su \u00fcr\u00fcnlerinin de bir araya getirildi\u011fi ciddi b\u00fcy\u00fckl\u00fc\u011f\u00fc olan bir sekt\u00f6r haline geldi. Hem ihracatta hem i\u00e7 piyasada \u00f6nemli bir sekt\u00f6r\u00fcz.&#8221; diye konu\u015ftu.<\/p>\n<p>Bu y\u0131l\u0131n dondurulmu\u015f g\u0131da sekt\u00f6r\u00fc a\u00e7\u0131s\u0131ndan maliyet ile verimlilik aras\u0131nda bir \u00e7izgide ge\u00e7ti\u011fini dile getiren Bayizit, \u015f\u00f6yle konu\u015ftu: &#8220;Tar\u0131mda maalesef \u00e7ok ciddi mevsimsel, iklimsel problemler ya\u015fad\u0131k. Nisan ay\u0131nda ya\u015fad\u0131\u011f\u0131m\u0131z kiraz, kay\u0131s\u0131 gibi \u00fcr\u00fcnlerdeki don olay\u0131ndan dolay\u0131 m\u00fcthi\u015f bir kay\u0131p s\u00f6z konusu oldu. Zaten kiraz, bizim i\u00e7in d\u00fcnyada en fazla \u00fcretim yapt\u0131\u011f\u0131m\u0131z ve en ciddi ihracat\u0131n\u0131 yapt\u0131\u011f\u0131m\u0131z \u00fcr\u00fcnlerin ba\u015f\u0131nda geliyor. Yakla\u015f\u0131k 650 bin ton kiraz \u00fcretimi olan bir \u00fclke, bu y\u0131l neredeyse s\u0131f\u0131ra yak\u0131n kiraz \u00fcretimi yapt\u0131. Bizim i\u00e7in \u00e7ok b\u00fcy\u00fck bir kay\u0131pt\u0131.&#8221;<\/p>\n<p>Bayizit, zirai don dolay\u0131s\u0131yla rekabette gerilerde kal\u0131nd\u0131\u011f\u0131n\u0131 belirterek, \u015f\u00f6yle devam etti: &#8220;Art\u0131k d\u00fcnyada hem \u00fcretim \u015fekli hem sat\u0131\u015f \u015fekli, komple de\u011fi\u015fiyor. Bizim de bu \u00f6l\u00e7ek ekonomisine ayak uyduracak birtak\u0131m d\u00fczenlemeler yapmam\u0131z laz\u0131m. Normal \u015fartlarda dondurulmu\u015f g\u0131da ihracat\u0131m\u0131z, a\u015fa\u011f\u0131 yukar\u0131 150-160 milyon dolar band\u0131nda gidiyordu. Bu rakamlar, asl\u0131nda T\u00fcrkiye gibi tar\u0131m ekonomisinin \u00e7ok \u00f6n planda oldu\u011fu bir \u00fclke i\u00e7in \u00e7ok d\u00fc\u015f\u00fck. Bu rakam, ciddi \u015fekilde d\u00fc\u015ft\u00fc. Bunun sebebi, sat\u0131\u015f ve pazarlamayla ilgili de\u011fil, hammadde yoklu\u011fundan oldu.&#8221;<\/p>\n<p><strong>&#8220;2026 y\u0131l\u0131 i\u00e7in umutluyuz&#8221;<\/strong><\/p>\n<p>Dondurulmu\u015f g\u0131dada 2025 ihracat\u0131n\u0131n istedikleri seviyelerde ger\u00e7ekle\u015fmedi\u011fini vurgulayan Bayizit, &#8220;2026 y\u0131l\u0131 i\u00e7in umutluyuz. \u00c7\u00fcnk\u00fc fiyat uydu\u011fu s\u00fcrece pazar problemi olmayan bir \u00fclkeyiz. Ana pazar\u0131m\u0131z, Avrupa. Bunun yan\u0131 s\u0131ra da Amerika gibi b\u00fcy\u00fck bir pazarda yava\u015f yava\u015f boy g\u00f6stermeye ba\u015flad\u0131k. \u00d6zellikle organik tarafta Amerika, hem katma de\u011ferli \u00fcr\u00fcn satma anlam\u0131nda hem de \u00fcr\u00fcn \u00e7e\u015fitlili\u011fi a\u00e7\u0131s\u0131ndan bizim i\u00e7in \u00e7ok ideal bir pazar.&#8221; de\u011ferlendirmesinde bulundu.<\/p>\n<p>Bayizit, T\u00fcrkiye&#8217;nin bug\u00fcne kadar taze meyve sebzenin kolay eri\u015filebilir bir \u00fclke olmas\u0131ndan dolay\u0131 dondurulmu\u015f g\u0131da sekt\u00f6r\u00fcn\u00fcn perakende taraf\u0131nda geli\u015fmedi\u011fini, ev d\u0131\u015f\u0131 t\u00fcketimde geli\u015fti\u011fine dikkati \u00e7ekerek, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n<p>&#8220;As\u0131l katma de\u011fer, paketli \u00fcr\u00fcnlerde. Dolay\u0131s\u0131yla \u00fcreticiyi katma de\u011ferli, paketlenmi\u015f dondurulmu\u015f g\u0131daya d\u00f6nd\u00fcr\u00fcyoruz. Bunu yapt\u0131\u011f\u0131m\u0131zda ihracat taraf\u0131nda da avantajl\u0131 noktaya gelece\u011fiz. B\u00fct\u00fcn bunlar\u0131 bir araya getirdi\u011fimizde de 2026 y\u0131l\u0131 ve sonras\u0131 \u00e7ok ciddi a\u00e7\u0131laca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz ve planlad\u0131\u011f\u0131m\u0131z i\u015flerimiz i\u00e7in bir haz\u0131rl\u0131k y\u0131l\u0131 olacak. Hedefimiz, 2026 y\u0131l\u0131nda 200 milyon dolar ihracat yapabilmek. Bunu kolayl\u0131kla yapabilecek altyap\u0131m\u0131z var. Sadece hammadde taraf\u0131nda iklimsel bir sorun ya\u015famad\u0131\u011f\u0131m\u0131z s\u00fcrece bence yeni pazarlarla, yeni \u00fcr\u00fcnlerle bu hedefe rahatl\u0131kla ula\u015f\u0131r\u0131z.&#8221;<\/p>\n<p><strong>Ahududu, b\u00f6\u011f\u00fcrtlen, yaban mersini gibi \u00fcz\u00fcms\u00fc meyvelere a\u011f\u0131rl\u0131k verilmeli<\/strong><\/p>\n<p>T\u00fcrkiye&#8217;nin dondurulmu\u015f g\u0131da alan\u0131nda her zaman talep g\u00f6ren ve tercih edilen bir tedarik\u00e7i konumunda oldu\u011funu belirten Bayizit, hammadde konusunda s\u00f6zle\u015fmeli tar\u0131mla ya da firmalar\u0131n kendi tarlalar\u0131nda \u00fcretim yaparak, maliyetin kontrol ve \u00fcretimin optimize edilmesi gerekti\u011fini s\u00f6yledi.<\/p>\n<p>Bayizit, dondurulmu\u015f narenciye ve siyah incirde b\u00fcy\u00fcyen bir pazar oldu\u011funu anlatarak, kaybedilen \u00e7ilek pazar\u0131n\u0131 geri almakla ilgili \u00e7al\u0131\u015fmalar y\u00fcr\u00fctt\u00fcklerini s\u00f6yledi.<\/p>\n<p>Ahududu, b\u00f6\u011f\u00fcrtlen, yaban mersini gibi \u00fcz\u00fcms\u00fc meyvelerde \u00e7ok ciddi katma de\u011fer oldu\u011funu, bu \u00fcr\u00fcnlere a\u011f\u0131rl\u0131k verilmesi gerekti\u011finin alt\u0131n\u0131 \u00e7izen Bayizit, &#8220;Bu tip katma de\u011ferli \u00fcr\u00fcnleri, hem taze hem dondurulmu\u015f olarak \u00fcretip ihra\u00e7 etmemiz laz\u0131m. Buralarda kendimizi geli\u015ftirirsek, maliyet, kur odakl\u0131 \u015fikayetlerden de ar\u0131nm\u0131\u015f oluruz. D\u00fcnyada her zaman kaliteli mal\u0131n, s\u00fcreklili\u011fi olan \u00fcr\u00fcn\u00fcn ve devaml\u0131l\u0131\u011f\u0131 olan ihracat\u0131n al\u0131c\u0131s\u0131 var. Baz\u0131 kitleler var ki fiyat\u0131na bakmadan al\u0131yorlar. O kitleye hitap edebilecek altyap\u0131ya sahibiz. Sadece bunu iyi planlamam\u0131z laz\u0131m.&#8221; diye konu\u015ftu.<\/p>\n<p>Bayizit, bu sekt\u00f6r\u00fcn daha da geli\u015fmesi i\u00e7in T\u00fcrkiye&#8217;de ilk defa BTSO b\u00fcnyesinde &#8220;Dondurulmu\u015f G\u0131da K\u00fcmelenmesi&#8221; olu\u015fturuldu\u011funun bilgisini vererek, s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131:<\/p>\n<p>&#8220;Bu k\u00fcmede 35 firma var. Hedefimiz, firmalar\u0131 ihracata haz\u0131rlamak, ihracat\u0131 art\u0131rmak, pazar \u00e7e\u015fitlili\u011fine ula\u015fmak, \u00fcr\u00fcn anlam\u0131nda geli\u015fmek, daha katma de\u011ferli \u00fcr\u00fcnlere ve ambalajl\u0131 \u00fcr\u00fcnlere ge\u00e7mek. Bunlarla ilgili \u00e7al\u0131\u015fmalar yap\u0131yoruz. Ticaret Bakanl\u0131\u011f\u0131n\u0131n UR-GE destekleri, belki de Cumhuriyet tarihinden bu yana yap\u0131lan en b\u00fcy\u00fck destekler. Bu desteklerden firmalar\u0131n faydalanabilmesi i\u00e7in 3 y\u0131l \u00f6nce bir UR-GE kurduk. \u015eimdi ikincisini ba\u015flatt\u0131k ve 2026 y\u0131l\u0131 hedeflerimizi belirledik. Ciddi e\u011fitim ve dan\u0131\u015fmanl\u0131klar alaca\u011f\u0131z. Haziranda, Amerika&#8217;daki Fancy Food Fuar\u0131&#8217;na kat\u0131laca\u011f\u0131z. Sene sonunda G\u00fcney Amerika&#8217;da \u00e7al\u0131\u015fmam\u0131z olacak. 2028&#8217;e kadar dondurulmu\u015f g\u0131da firmalar\u0131na farkl\u0131 pazarlarda, farkl\u0131 ihracat olanaklar\u0131 sunmaya \u00e7al\u0131\u015f\u0131yoruz.&#8221;<\/p>\n\n<p><\/p>\n<p>Kaynak :\u00a0<span style=\"background-color: rgb(255, 249, 236); color: rgb(55, 58, 60); font-size: 14px;\">http:\/\/www.milliyet.com.tr\/ekonomi\/dondurulmus-meyve-ve-sebzede-2026da-200-milyon-dolar-ihracat-hedefi-7512868<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye Dondurulmu\u015f G\u0131da Sanayii Derne\u011fi Kurucu Ba\u015fkan\u0131 Murat Bayizit, bu y\u0131l zirai don nedeniyle \u00fcretim d\u00fc\u015f\u00fckl\u00fc\u011f\u00fcn\u00fcn g\u00f6r\u00fcld\u00fc\u011f\u00fc dondurulmu\u015f meyve ve sebzede, 2026 y\u0131l\u0131nda 200 milyon dolar ihracat hedeflediklerini bildirdi.<\/p>\n","protected":false},"author":1,"featured_media":160571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[10665,183,126,916,510],"class_list":["post-160570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-dondurulmus-gida","tag-ihracat","tag-pazar","tag-sektor","tag-urun"],"_links":{"self":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/160570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/comments?post=160570"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/160570\/revisions"}],"predecessor-version":[{"id":160572,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/posts\/160570\/revisions\/160572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/media\/160571"}],"wp:attachment":[{"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/media?parent=160570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/categories?post=160570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisani.net\/index.php\/wp-json\/wp\/v2\/tags?post=160570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}